Inventor, Designer, Director.

"I focus on user experience and the evolution of our relationship with technology to invent and design innovative solutions that help enrich and improve our lives"


Riccardo is a Principal Creative Director at Microsoft, leading NEXT (New Experiences and Technologies) teams in Redmond, USA. His contributions include the incubation of Microsoft HoloLens, the first fully untethered Holographic Computing device.

Now working on Windows Mixed Reality, new Surface devices, Artificial Intelligence, enhancing human abilities, new interactions, conversational agents, and a number of special projects yet to be announced.

Ex B-Reel and UNIT9, in London, NY, Stockholm, Florence.

As leader, Riccardo strives to build inclusive environments that foster creativity and enable everyone to express their full potential. He champions design and leads teams through strategy, research, ideation, prototyping, and validation.

Riccardo is a speaker and teacher, sharing his ideas, experience, and passion at conferences and schools around the world.